Dad Hustle Project
Beyond dirty diapers and little league games, conference calls and corporate ladders, ever wonder if there’s something more? Something to light your soul on fire and awaken your spirit? Something to help you make the extra income and impact you were born for? For more than 15 years, I’ve been searching for that something. It’s led me across the country, through 3 side hustles, countless lessons learned and thousands of dollars earned. Now I want to show you what I’ve learned as I embark on a new mission to help 1 million dads build the digital side businesses of their dreams without missing out on the moments in life with the people they love. This podcast is your daily dose of ideas, inspiration and insights to dream bigger, build a modern side hustle you’re proud of and live the life you’ve always wanted for yourself and your family. This show is hosted by Jeff Johnson, Founder of the Dad Hustle Project and creator of the S.M.A.R.T.E.R. Side Hustle framework, designed for busy dads and families.
Episodes
Sunday Nov 20, 2022
Reach: Where Will You Convert Most of Your Customers?
Sunday Nov 20, 2022
Sunday Nov 20, 2022
In this episode, we close off Reach week - a chance for us to spend 7 days discussing all things that relate to driving marketing traffic when it comes to your Dad Hustle. Today, we'll tackle understanding when and where you will convert most of your customers when marketing your Dad Hustle and we'll talk about:
How often the average consumer needs to see your messages before they act.
Where the true fortune lies within your marketing.
Why it's important to have patience with seeing customers conversions and why they'll come sooner or later if you stay the course.
Happy Dad Hustling!
Jeff Johnson
Founder, Dad Hustle Project
Make sure to subscribe to this podcast now on your favorite podcast platform, so you never miss a new episode.
Also - don't forget to join our FREE private Facebook Group for this podcast now at https://www.facebook.com/groups/dadhustleproject to connect with other listeners, go deeper with the content, get valuable extras and more.
Saturday Nov 19, 2022
Reach: Why You Should Start Building Your Social Tribe Now
Saturday Nov 19, 2022
Saturday Nov 19, 2022
In this episode, we dig into Reach week - a chance for us to spend 7 days discussing all things that relate to driving marketing traffic when it comes to your Dad Hustle. Today, we'll tackle the importance of building your social tribe as you focus on marketing your Dad Hustle and we'll talk about:
Why a social tribe is a perfect place to cultivate great future customers.
What a social tribe does for your prospects.
How to easily build a social tribe and regularly tap into their enthusiasm and passion for your topic.
Happy Dad Hustling!
Jeff Johnson
Founder, Dad Hustle Project
Make sure to subscribe to this podcast now on your favorite podcast platform, so you never miss a new episode.
Also - don't forget to join our FREE private Facebook Group for this podcast now at https://www.facebook.com/groups/dadhustleproject to connect with other listeners, go deeper with the content, get valuable extras and more.
Friday Nov 18, 2022
Reach: 3 Ways to Deepen Your Relationships with Top Influencers
Friday Nov 18, 2022
Friday Nov 18, 2022
In this episode, we dig into Reach week - a chance for us to spend 7 days discussing all things that relate to driving marketing traffic when it comes to your Dad Hustle. Today, we'll tackle some practical ways to tap into top influencers and deepen your relationship with them when marketing your Dad Hustle and we'll talk about:
How the right influencers are hungry to get involved with your work.
How to create win-win partnership opportunities with influencers.
Simple steps you can take to go deep more quickly with influencers.
Happy Dad Hustling!
Jeff Johnson
Founder, Dad Hustle Project
Make sure to subscribe to this podcast now on your favorite podcast platform, so you never miss a new episode.
Also - don't forget to join our FREE private Facebook Group for this podcast now at https://www.facebook.com/groups/dadhustleproject to connect with other listeners, go deeper with the content, get valuable extras and more.
Thursday Nov 17, 2022
Reach: What’s the Biggest Secret to Marketing Your Dad Hustle?
Thursday Nov 17, 2022
Thursday Nov 17, 2022
In this episode, we dig into Reach week - a chance for us to spend 7 days discussing all things that relate to driving marketing traffic when it comes to your Dad Hustle. Today, we'll the biggest secret strategy you have when marketing your Dad Hustle and we'll talk about:
Why you might want to rethink where most of your traffic should be coming from.
The strategy that most big thought leaders online started with to build their audiences.
How to save big money by reducing ad spend without reducing your targeted audience.
Happy Dad Hustling!
Jeff Johnson
Founder, Dad Hustle Project
Make sure to subscribe to this podcast now on your favorite podcast platform, so you never miss a new episode.
Also - don't forget to join our FREE private Facebook Group for this podcast now at https://www.facebook.com/groups/dadhustleproject to connect with other listeners, go deeper with the content, get valuable extras and more.
Wednesday Nov 16, 2022
Reach: How Often Should You Publish Content?
Wednesday Nov 16, 2022
Wednesday Nov 16, 2022
In this episode, we dig into Reach week - a chance for us to spend 7 days discussing all things that relate to driving marketing traffic when it comes to your Dad Hustle. Today, we'll tackle the often asked question about how often you should publish content when marketing your Dad Hustle and we'll talk about:
Why the recommended frequency of publishing content may surprise you.
What volumes of content will do for you from an audience perspective.
A trick to help you produce more content without feeling overworked.
Happy Dad Hustling!
Jeff Johnson
Founder, Dad Hustle Project
Make sure to subscribe to this podcast now on your favorite podcast platform, so you never miss a new episode.
Also - don't forget to join our FREE private Facebook Group for this podcast now at https://www.facebook.com/groups/dadhustleproject to connect with other listeners, go deeper with the content, get valuable extras and more.
Tuesday Nov 15, 2022
Reach: Why Publishing Original Content is Your Most Important Mission
Tuesday Nov 15, 2022
Tuesday Nov 15, 2022
In this episode, we dig into Reach week - a chance for us to spend 7 days discussing all things that relate to driving marketing traffic when it comes to your Dad Hustle. Today, we'll tackle the importance of publishing original content when marketing your Dad Hustle and we'll talk about:
How regular publishing helps you develop authority on any given subject.
Why producing regular content will give you a massive library to be leveraged in the future and how to leverage this content most effectively.
Why you will attract the right audience when you publish regularly.
Happy Dad Hustling!
Jeff Johnson
Founder, Dad Hustle Project
Make sure to subscribe to this podcast now on your favorite podcast platform, so you never miss a new episode.
Also - don't forget to join our FREE private Facebook Group for this podcast now at https://www.facebook.com/groups/dadhustleproject to connect with other listeners, go deeper with the content, get valuable extras and more.
Monday Nov 14, 2022
Reach: Why Your Email List is Your Marketing Secret Weapon
Monday Nov 14, 2022
Monday Nov 14, 2022
In this episode, we dig into Reach week - a chance for us to spend 7 days discussing all things that relate to driving marketing traffic when it comes to your Dad Hustle. Today, we'll tackle why your email list is your most valuable secret weapon in your marketing arsenal and we'll talk about:
Why emails are by far the most ownable marketing asset.
How the nature of emails can help you ascend from no one special to someone worth listening to in the minds of your customers.
Why email isn't going away and why you should exploit it for all it can do to grow your Dad Hustle.
Happy Dad Hustling!
Jeff Johnson
Founder, Dad Hustle Project
Make sure to subscribe to this podcast now on your favorite podcast platform, so you never miss a new episode.
Also - don't forget to join our FREE private Facebook Group for this podcast now at https://www.facebook.com/groups/dadhustleproject to connect with other listeners, go deeper with the content, get valuable extras and more.
Sunday Nov 13, 2022
Automate: What Does Nurture Look Like AFTER You’ve Sold Your Product?
Sunday Nov 13, 2022
Sunday Nov 13, 2022
In this episode, we dig into Automate week - a chance for us to spend 7 days discussing all things automation when it comes to your Dad Hustle. Today, we'll tackle the 4S Model for automation and we'll talk about:
How missing effective email nurture with your customers can really decrease the likelihood they'll ever buy from you again.
How to set up sequences that engage and delight your customers.
A few secrets you can implement to create amazing customer experiences post purchase and inspire them to make the next purchase from you.
Happy Dad Hustling!
Jeff Johnson
Founder, Dad Hustle Project
Make sure to subscribe to this podcast now on your favorite podcast platform, so you never miss a new episode.
Also - don't forget to join our FREE private Facebook Group for this podcast now at https://www.facebook.com/groups/dadhustleproject to connect with other listeners, go deeper with the content, get valuable extras and more.
Saturday Nov 12, 2022
Automate: What’s the Right Way to Fulfill Your Digital Products?
Saturday Nov 12, 2022
Saturday Nov 12, 2022
In this episode, we dig into Automate week - a chance for us to spend 7 days discussing all things automation when it comes to your Dad Hustle. Today, we'll tackle how to effectively fulfill your digital products and we'll talk about:
Why automated fulfillment is still the best approach and how to do it.
How to integrate live elements into your product offerings without it sucking all of your time.
Steps you can take to ensure that your products are delivered to your customers who buy without you lifting a finger.
Happy Dad Hustling!
Jeff Johnson
Founder, Dad Hustle Project
Make sure to subscribe to this podcast now on your favorite podcast platform, so you never miss a new episode.
Also - don't forget to join our FREE private Facebook Group for this podcast now at https://www.facebook.com/groups/dadhustleproject to connect with other listeners, go deeper with the content, get valuable extras and more.
Friday Nov 11, 2022
Automate: What Do You Need to Know About Payment Processors?
Friday Nov 11, 2022
Friday Nov 11, 2022
In this episode, we dig into Automate week - a chance for us to spend 7 days discussing all things automation when it comes to your Dad Hustle. Today, we'll tackle how to choose and use the right payment processors to accept online credit care payments and we'll talk about:
The things you want to look for when selecting a payment processor to accept credit cards online.
Big mistakes people often make when selecting their payment processor and how to avoid them.
The worst thing that can happen to you when you're accepting payments and how to avoid it.
Happy Dad Hustling!
Jeff Johnson
Founder, Dad Hustle Project
Make sure to subscribe to this podcast now on your favorite podcast platform, so you never miss a new episode.
Also - don't forget to join our FREE private Facebook Group for this podcast now at https://www.facebook.com/groups/dadhustleproject to connect with other listeners, go deeper with the content, get valuable extras and more.
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